Subscription Growth by the Numbers
Increase in Customer Portal Interactions
Growth in QoQ Subscription Cart Revenue
Growth in QoQ Recurring Subscription Revenue
How an Easy-to-Use Customer Interface Increased Portal Engagement by 60% and Drastically Decreased CX Tickets
Founder Madeline Lauf knows how important gut health is for growing kids; that’s why she built Begin Health. Begin Health’s science-forward Growing Up Prebiotics are a daily prebiotic supplement for toddlers and kids ages 1+. Delivering 3g of fiber per serving, Growing Up Prebiotics is tasteless and textureless, allowing it to be easily mixed into a picky eater’s favorite food or beverage.
When it comes to subscription management platforms, Begin Health has tried them all. With their previous provider, lack of customer portal functionality led to a rise in support tickets, leaving the CX team inundated with manual work.
“Stay has helped us cut down dramatically on customer support tickets due to the functionality of self-serve and password-less login.”
– Madeline Lauf, Founder, Begin Health
The Solution: Stay Ai
When Begin Health discovered Stay Ai, Begin Health saw the potential for the platform to alleviate their subscriber management challenges. Stay’s user-friendly customer portal and passwordless login seemed perfect for their customer base – busy, hardworking parents.
Since moving over to Stay, Begin Health has seen an incredible 60% increase in customer portal interactions, and continues to benefit from month-over-month subscription program growth.
Reducing CX Tickets and Empowering Customers to Manage their Own Subscriptions: Stay’s customer portal is built to empower customers to take control of their own subscriptions, optimized for performance, and based on A/B testing across hundreds of subscription brands. In addition, passwordless login makes it much easier for customers to sign in to their accounts, improving their engagement and increasing satisfaction. Since switching to Stay, the Begin Health team has seen a 60% increase in customer portal interactions, highlighting the ease of use of the self-serve customer interface.
Ready to learn more about Stay Ai? Click Get Started to chat with our team of expert marketers & strategists.