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Managing Your Subscription Lifecycle: Retention & Win-Back Strategies

Gina and Pierson are joined by Ashvin Melwani to chat about why post-purchase offers can be game-changing for your subscription business and discover how to use customer data to improve your products.

Winback Strategies
What you’ll learn:
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    Creating effective win-back campaigns based on cancellation reasons
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    Optimizing your subscription portal for maximum engagement
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    [Case Study] How a simple AB test with a free gift slashed churn by over 50%!